Archive

Category: Digital Marketing

What to look for in a competitor’s website

Our new content creator, Ell, talks about things to look for in your competitors’ websites when planning for a new site for your company.

Six things to do for ‘Get to Know Your Customers Day’

Our best advice for engaging your customers…

Do memes belong in your marketing strategy?

Memes dominate almost every social media platform. Love them or hate them, they’re inescapable. But can memes help you better connect with your customers?

What are Google Ads? An introduction to PPC advertising

Behold the lead gen power of pay-per-click! Here’s everything you need to know to get started with paid advertising.

Stop! Why interruption marketing doesn’t work

Disrupting someone’s day can turn a positive user experience into a negative one. Tread carefully…

The pros and cons of pop-ups

The internet’s most 90s attribute has never gone away. They’re still used today, and for more than just spam. But do they actually work?

The seven best tools for measuring the success of your digital marketing plan

Marketing automation, analytics and planning tools that will help your campaigns succeed – and tell you just how well they’ve done.

What are Accelerated Mobile Pages? AMP explained for digital marketers

Accelerated Mobile Pages let developers create optimised content that opens instantly on mobile. They’re dead handy.

How long does it take to see ROI from digital marketing?

Return on investment doesn’t happen overnight in digital – let’s talk about the metrics you’ll need to monitor, and when it’ll start paying off.