Planning
Have a read of the latest from the team's collective brains - our thoughts and feelings on all things digital.
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- We're recruiting for a Digital Marketing Executive
- From Apprenticeship to Agency
- Which social media metrics matter?
- The five types of social media user
- What to look for in a competitor's website
- What makes a successful website project?
- Six things to do for ‘Get to Know Your Customers Day’
- How to build a buyer persona in five easy steps
- Digital Marketing Strategy in Lockdown (Q&A with Emily Aspinall)
- Digital marketing planning in 2020
Archive
Why marketing is worth the investment for SMEs
How to get the best from your marketing budget.
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Who's using your website?
How do you carry out audience research and what do you use it for?
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Five things to consider before you get a new website
Ready for a fresh look? Get the best from your investment by doing your homework first.
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The website brief - why bother, and what we need to know
Do you really need to write a website brief? What will happen if you don't? We've put together an infographic that goes through why it's worth your time, and an overview of what an agency needs from you.
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Web design for theatres – what's needed for the perfect performance?
It's the website, not the box office, that's become the first port of call for theatregoers looking to book. This is how we approach building them.
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Website planning and search strategy for company mergers
While the company website is likely to be the last thing on most people's minds during the merger process, it's important to get it right.
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Five questions you should ask before choosing an agency (and what to tell them when you decide)
Choosing the right agency is a big decision. Here are a few talking points that we think make things run smoother.
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Why you should never overestimate your users
People don't know as much about you as you do – that's why they're visiting your website. Take the effort to explain what you’re about.
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Three user experience-driven website designs from the Splitpixel studio
A few examples of how and why we've addressed specific user needs on some recent projects.
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New domains vs. subdomains
Should a company launching a new sub-brand choose newbrand.co.uk or newbrand.company.co.uk for their new domain?
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Data protection laws are changing – what do you need to do?
GDPR (General Data Protection Regulation) is shaking up data protection law. Here's what it's all about.
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