Search Engine Optimisation (SEO)
Have a read of the latest from the team's collective brains - our thoughts and feelings on all things digital.
Blog Search
Click To SearchCategories
Recent Posts
- Google Analytics 4 is coming – here's what’s changing and why it matters
- Why we love web design for arts and culture organisations
- What sustainability means to us and why we hate greenwashing
- How we approach web development for disabled people’s organisations
- Raising the curtain on what makes a great theatre website
- Dos and Don’ts of Social Media Marketing
- Pioneering women in the digital industry (and wider world) #IWD2021
- Eight marketing predictions for 2021
- How to make your brand inclusive of trans and non-binary folks
- Have you considered making your digital brand more accessible?
Archive
Google Analytics 4 is coming – here's what’s changing and why it matters
Google Universal Analytics (GA3) is ending from July 2023, so you’ve got a year to get up to scratch with Google Analytics 4. The new system is geared more towards user engagement and cross-device tracking, so the data model is totally different. It’s also far more customisable, which can be a blessing and a curse.
Read More
Why we love web design for arts and culture organisations
Frequently spotlighting and exploring society’s most important issues, organisations in the arts and culture sector are often epicentres of progressive change. They help entertain, educate, empower, and enlighten people from all walks of life – this is why we think they’re so important.
Read More
Pioneering women in the digital industry (and wider world) #IWD2021
From uplifting LGBTQ+ icons to leading pioneers in SEO and programming - for International Women's Day, we discuss the women who've had a profound impact on our lives and perspectives.
Read More
Eight marketing predictions for 2021
2021 might not feel all that different from it's predecessor right now, but things are changing! Here are our eight digital marketing trends and predictions for the new year.
Read More
Will you lose your Google ranking if you get a new website?
No, you won't – if you make the switch properly. Here's our guide to website migration that won't ruin your search rankings.
Read More
Website planning and search strategy for company mergers
While the company website is likely to be the last thing on most people's minds during the merger process, it's important to get it right.
Read More
What is responsive web design, and why does it matter?
Called RWD for short, web design that can adapt to where it's being viewed has become essential for UX and search.
Read More
New domains vs. subdomains
Should a company launching a new sub-brand choose newbrand.co.uk or newbrand.company.co.uk for their new domain?
Read More
Our favourite WordPress plugins
Chosen by our developers - three must-haves that make for happy devs and lovely websites.
Read More
Digital trends for 2017
What's on the horizon for 2017? Mobile devices, AR, VR and more...
Read More
The nine most common digital marketing mistakes
A few regular pitfalls that can easily be avoided, making your life easier while seeing a better digital performance. Winner!
Read More
What are Accelerated Mobile Pages? AMP explained for digital marketers
Accelerated Mobile Pages let developers create optimised content that opens instantly on mobile. They're dead handy.
Read More